Capespan – Executive Management Level2019-03-11T17:35:47+02:00

Project Description

CASE STUDY

Capespan

Executive Management Level

Capespan-Group
recruitment advertising
recruitment advertising
Purpose

The Capespan Group, which manages a portfolio of companies offering a range of quality value-added products and related services in fresh produce, were looking to fill one of their strategic leadership roles; that of a Chief Financial Officer for their Capespan Logistics Division.

Solution

They elected to leverage off their reputable Employer Brand, utilising a blended recruitment marketing awareness campaign (comprising print, online and social media channels), to capture the attention of both active and passive candidates. As seasoned experts, Strategy Recruitment Marketing provided intimate attention and ongoing intercommunications with these professionals throughout the response management process. The object being to create a great candidate experience journey for these high level executives!

Business Impact

Our recruitment advertising and marketing campaign generated both a quantitative and qualitative response. The Capespan Group were able to revisit their unique client-owning database with a view to considering prospective candidates for further additional roles within the Group.

The Capespan Group were not only successful in placing this role, but were able to revisit their unique client-owning database with a view to considering prospective additional talent to fill other positions within the Group.